Terms of service
Who these terms are for
Our services are for businesses only. By booking a call or signing up you confirm you act for a clinic or business, not as a consumer.
Free ads before you pay
We build up to 3 example ads for your clinic before you buy. They're yours to keep, but you must not present them as outcomes or results, and you're responsible for any changes you make.
Fees and term
Fees are agreed in writing before we start. Services are billed monthly in advance and run month to month. Either side can end them with 30 days' written notice. Ad spend is paid by you directly to the ad platform and isn't part of our fee.
The founding-clinic guarantee
If your campaign doesn't produce at least [10] qualified consultation bookings in its first 30 days, we keep providing the service at no fee until it does, as long as you: (a) spend at least [£30 / $40] a day on ads throughout, (b) approve new ads within 48 hours, and (c) reply to enquiries within one working day. "Qualified" means the person matches the criteria we agree in writing at onboarding. The guarantee covers our fee only, not ad spend, and doesn't promise any number of patients or any clinical outcome.
Advertising rules
You're responsible for the treatments you offer and for having the right registrations and approvals. We write ads to UK (ASA/CAP, MHRA) and US (FTC, FDA) rules and Meta's policies, and you approve every ad before it runs. We may refuse to run claims we consider non-compliant.
One clinic per city
While you're an active client we won't take on a competing clinic offering the same treatments in your city, as defined at onboarding.
Liability
Our total liability in any 12 months is limited to the fees you paid us in that period. We aren't liable for indirect losses, lost profits, or ad platform decisions such as rejected ads or suspended accounts. Nothing limits liability that can't legally be limited.
Law
These terms are governed by the law of England and Wales.